Are You Overwhelmed? Quit Wasting Your Time and Buy it Back

Posted by johngies
Lots of Clocks
Image of clocks courtesy of Pixabay

Business is challenging and those challenges are all the worse if you don’t have revenue, time, or energy to deal with them.

People often let their egos determine that they want to outsource or hire in order to “Scale”. Is there a more overused word today? The reason for you to spend money on staffing and or outsourcing is simple. It is to buy time. That is to buy time for YOU!

Whether it is time to work on higher-value activities or to spend on vacation and lifestyle.  I doubt very much that you started your business so you could commit 50 – 60 hours a week to your job (I meant your business).

So, how do you create the time you want? First, own the fact that you want more time. If you get sucked into “I am busy and I love it…You will be busy!

Conduct a time audit. What tasks are you performing and what is the value of those tasks? Are they helping you serve clients or grow your business? If not, should you do them or should someone else?  You have probably heard about the difference between $15 tasks and $1,000 tasks. Where do you want to focus?

Once you decide to outsource or hire, it is not as simple as just pulling the trigger. I have watched clients burn through employees that were not a good fit.  So, start with a “job description”. That is what tasks do you want them to perform, how often, and to what level of proficiency. How will you measure proficiency? What skills should they have and what will you “train” them on.

One of the most important things you will do for your  business after creating profits is selecting the right teammates and being very clear on roles and expectations. I actually like the word agreement over expectation. It demonstrates that both parties have agreed to the work. If you do this right, you can delegate with confidence. If you fail to do it because you don’t like writing things down, resign yourself to working 50 – 60 hours a week. You will have to work that much because your team has to rely on you. This means more work.

This will also be one of the key factors should you ever decide to sell your business. Do you have the policies and procedures in place that run your business even when you are not there?

These are three simple (not necessarily easy steps for you to take to buy back your time. And let’s face it isn’t, that part of why you started your business in the first place? If you would like help in creating the time and the resources to create a business you can own, over the job that owns you, let’s schedule a call.